Lytham Funeral Service is an independently owned business where professionalism and sensitivity are key. With their business on the high street of Lytham, passing trade is a major part of their marketing efforts. To attract customers, they had two roller banners advertising their business but the team at Lytham Funeral Service had noticed that people has stopped looking and taking notice as these were very static. They wanted a way to get noticed again.
Alpha Digital Networks manufactured and installed a high brightness digital signage display on a stand for the shop window of Lytham Funeral Service. Our in-house digital signage team created content to be displayed on the screen to that they could show their products and services to passers-by. The high brightness HD display screens are built to run 24/7 with low running costs and designed to be seen in any weather conditions, even bright sunlight.
This solution allows the team at Lytham Funeral Services to change and update the content themselves whenever they need to, offering them the flexibility their business needs to continue to be noticed.
Since Lytham Funeral Service had the high brightness display and content installed in their shop window, they have noticed that the solution has had a “great effect on enquiries. A family saw the screen and info and booked a funeral from the screen, even though they had already made enquiries with another Director.”
Digital signage can be a powerful tool to help engage customers and can increase brand awareness by being eye-catching. Lytham Funeral Service are happy with the results from the digital signage display, with people frequently commenting on it.
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